RISE UP! with Phenix Public Relations
About Phenix Public Relations' Digital PR Service for the PR Industry
Phenix Public Relations' Digital PR Services for the PR industry enables clients to open an online channel of communication with their targeted universe of customers, influencers and prospects. Anchored by a business blog, Phenix Public Relations uses a variety of Web 2.0 and social media tools to create an extraordinarily effective corporate PR, awareness and marketing tool. Unlike traditional PR, Digital PR also incorporates a proven means of search engine optimization, lead generation and opportunity capture.
The Phenix Public Relations' Digital PR Service for Small to Medium-Sized Businesses offers clients a flexible, cost-effective platform to accomplish any and all of the following:
In short, our Digital PR Service helps companies strengthen their existing customer and third-party relationships, as well as establish new ones.
Phenix Public Relations' Digital PR Service for Small to Medium-Sized Businesses
offerings:
Business blogging
Search Engine Optimization (SEO)
Key word optimization
Technical forums
Internal wikis
External wikis
Social networking: facebook, myspace, LinkedIn, YouTube, Twitter, Flickr, Bebo, Jaiku, Pownce, Tumblr
Social Media Marketing (SMM): digg, reddit, Technorati, Netscape, StumbleUpon, del.icio.us, etc.
White-boarded facebook/myspace applications
User-generated reviews
User-generated content
Business podcasting
Email newsletters
RSS feeds
Click here to see some of our clients.
About Phenix Public Relations, LLC
For more information, please go to PhenixPR.com
About Steven Phenix, Principal, Web Strategy, Viametric, Inc.
Steven Phenix, before becoming a convert to blogging and digital PR, produced consistent, positive, high volume results for clients in top-tier media outlets across the globe.
Prior to joining ViaMetric, he was a eighteen-year PR veteran who specialized in public relations strategy, programs and events that were designed to directly benefit his client’s bottom-line. In a Web 1.0 world he directed accounts for public relations firms in Austin and Silicon Valley including: Neal-May & Partners, Bite Communications, Future-Works and The Alliant Group. Clients have included: Entegris, Docent, Cresta, Focus Enhancements, Centric Software, Entera, ZapMe!, SearchButton, 80-20 Software, PurpleTie, Tornado, CMP's M-Business, Sienna Holdings, eoSports, TechPlanet and many others.
Phenix has created and executed aggressive media and analyst relations programs that have routinely enabled clients to achieve sales objectives. In one quarter for Docent Inc., he earned six analyst briefings and 168 placements, including the Wall Street Journal, Red Herring, Forbes and The Economist, which lead to 34 new customers and a 20 percent rise in stock price.
Recently, Phenix created a blogging program for Cesura that helped add 27 prospects into the client’s sales pipeline in just two short weeks after the launch of the blog. Through strategic planning and implementation, the client’s key search words found the blog on the front pages of Google, Yahoo and MSN also within two weeks.
When Phenix invented the Sexiest Geek Alive Contest to garner publicity for ClubCastLive.com, he created a media storm that left a unique footprint on pop culture. Worldwide exposure included 374 placements—from CNN and USA Today to “Good Morning America” and the National Enquirer; over 18,000 contestants in 2000; and more than 15,000 in 2001. Ellen Spertus, winner of the 2001 contest, was recently added as answer to the question “What dubious honor did Ellen Spertus win in 2001,” in Trivial Pursuit’s 20th Anniversary edition.
For more information on Viametric and the company's corporate marketing capabilites, click here.
KEYWORDS: Social media marketing, Web 2.0 strategies & tactics, corporate blogging & podcasting campaigns, online marketing, forums, wikis, user-generated reviews, search engine marketing, public relations, PR, SEO, corporate communications, crises containment, e-commerce, B2B, B2C, social media, social networking, lead-generation, marketing metrics, marketing accountability, sales, corporate blogging, podcasting, enterprise, SMM